New Era of Performance at PICA

27 October 2015

PICA is thrilled to announce that a two-year funding agreement with the WA State Government’s Department of Culture and the Arts (DCA) has allowed the organisation to take the first step towards a radical new model of performance programming. 

This new model sees PICA move to a model in which:

- Independent artists will not be charged hire fees and venue staff costs; and

- PICA will take the risk on productions, contribute towards artist fees and commission new works.

PICA is thrilled to confirm that it will implement stage one of this new model from 2016 with the assistance of two years of funding from DCA to support WA theatre projects in its program.

Traditionally, through PICA’s venue-for-hire model, artists have had to cover venue and staff fees and market their shows to offset these costs through box office income. PICA will implement a new co-production model for its theatre projects thanks to a DCA grant of $60,000 per year for theatre programming and $40,000 per year for a creative producer.

Five exciting new WA theatre projects in 2016 have been identified to receive support in the form of fee-free seasons within PICA’s performance space and its curated artistic program, a strategic and targeted marketing campaign and opportunities to receive feedback from, and connections with, key industry professionals.

“This new model is exciting terrain for PICA and will be the only one of its kind in WA. It represents a great boost to WA artists and audiences who will reap the rewards of a greater level of financial as well as artistic investment in home grown projects”

– says PICA Director Amy Barrett-Lennard.

This new model greatly reduces the financial risk that artists face. It will leverage additional resources so that more new projects can be fully realized and have the potential to tour nationally and internationally. PICA’s intention is to free up artists to focus on taking creative risks rather than financial ones and to create a professional, supportive and nurturing environment that fosters innovation and excellence.

PICA is currently sourcing additional public and private sector support to fully implement the new model so that it encompasses other work by Australian and international artists, performance forms such as contemporary dance, new music and those that are interdisciplinary and offers artists’ fees and commissioning opportunities.

There has been overwhelming support for this new approach from the performance sector in Perth and indeed, nationally. In developing this new model PICA has been responsive to the needs and ambitions of the artists and audiences it works with and very much looks forward to embarking on this new era of expanded opportunities for contemporary performance in WA.


Download the media release as a PDF here

 

Image: The Last Great Hunt, Falling Through Clouds, 2014. Photo: Jarrad Seng.

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